So the UK’s (uhm, Scotland’s?), North Sea oil production is under threat due to the falling price of crude. Good news for the consumer and businesses of course, but not for the oil rig employees who are about to be laid off, not to mention the environment as people fill up en masse at 99p a litre.
However, if like more forward looking businesses, BP (‘Beyond Petroleum’, hah, don’t make me laugh) and others had in advance used their once huge financial might to invest in practical sustainable clean energy solutions, such as…
- Tidal barriers, like the superb one proposed across the Severn Estuary
- Large scale solar fields in Saudi Arabia, Australia etc
- Next generation battery technology for efficient storage and distribution
- (Electrical) energy ‘transportation’ infrastructure and management
…then, by now, these companies would not only be able to retain their employees and contractors, but help contribute to a reduction in carbon fuel pollution.
They have had years to begin this bridge building in advance (like Rank Hovis Mcdougall: Movies > Bread), but greed and the human desire to always consume the whole bar of chocolate/apple/planetary resources rather than leave the rest ‘in the ground’, means that we’ll now go through a period of energy insecurity and unemployment. This is exceptionally dangerous with the world already in a very fragile position (yes, the terrorists attacks are related to oil – just use a map) but it’s not a surprise.
It’s controversial to say so, but as I have hinted at before on this blog, the types of people who run carbon energy companies lack the vision, imagination and pragmatic compassion essential to bring about change. Just visit a filling station, they are dirty, clunky and smelly, the only major change since the very first pump was installed being a switch from mechanical clickity whiz digital readouts to LCD. Whoopie doo!
Compare to the imaginative efforts from companies like Tesla and Gogoro.
Fight back club: Don’t put more gas in your tank just because it’s cheap – force the industry to invest in the future before it’s too late by maintaining your frugal less polluting lifestyle. Be Pushy.